Undoubtedly, Google offers business owners several different options for increasing their reach with their local and worldwide customers. At the same time, the number of Google services and options has presented local business owners with a significant amount of confusion. To simplify making your local business more accessible, Google My Business combines several services into an all-in--one compact service.

Google My Business
Google My Business is the new way to effectively connect with your customers. No matter if your customers are searching for you on Search, Google+, or Maps, Google My Business seamlessly connects you with your customers. While Google My Business will not replace Google+, it does conveniently merge Google+ Local Pages, Google Places, and Maps listings. As a result, you can now visit the all-in-one Google My Business dashboard to make multiple changes, get vital information, and more effectively manage engage and connect with your customers.

My Business Dashboard
In the new "My Business" dashboard, business owners can now do several different tasks all in one convenient place. Check out a brief overview of what can be easily done from the dashboard.

Change your business information for Maps, Google +, and Searches in one convenient place.

Quickly respond to customer reviews and update pictures of your business.
Check out different customer reviews from all around the web regarding your business, including Citysearch, YellowBot, MerchantCircle, Insider Pages, and many more.

Gain new insights and analytics with the new integration with Adwords Express
Download the new "Google My Business" app from the Play Store and soon from the iTunes store.

Getting Started With Google My Business

When you try to log into Places for Business or Google+, you will be redirected to the new Google My Business page. If you are new to Google, simply go over to the new Google My Business website to sign up.

When you visit the page, you will recognize a blue "Get on Google" button. Once you click this button, you will see a world map, which enables you to search the world wide web for your local business. If your business isn't a local business, you can look in the upper-right corner for "My Business", which will allow you to start a Service Area, Storefront, or a Brand Page on Google.

If you are in the beginning stages, then you probably will not be able to locate your business. As a result, you should click "None of these match" and add your business. As a precaution, Google will search to see if you have a similar listing once you add your address information. If the search yields nothing, you can elect to "Keep my information" to continue adding information. When you complete the registration, Google will automatically create your business account and Google+ page.

Since you must have an affiliation with the business to make the page, you will be required to agree to the terms of service. Google will not allow you to make changes to the page without successfully passing its verification. As a result, it's important you complete the verification as quickly as possible to get your page up and running.